THE LATEST
NEWS, TRENDS AND STRATEGIES

Hotel Marketing Techniques for Valentine's Day
Valentine's Day 2023 is quickly approaching! Are you prepared to make the most of last-minute bookings? Make sure that whenever consumers are browsing, deciding on, and making a reservation for their preferred hotel, they are immediately aware of the unique packages and services you offer for Valentine's Day. In celebration of the month of love, here are some insider hotel marketing techniques to boost direct bookings, win over more guests to book a stay...
Read blog13-12-2022
Mobile Keys for Independent Hotels (Tips, Benefits, Installation)
Mobile keys for independent hotels mean travelers no longer have to fumble around with keys or worry about misplacing...
14-12-2022
5 Effective Hotel Packages For Guests
Hotel package deals combine rooms, entertainment, and other activities for an affordable rate. ...
12-12-2022
How to Use the Billboard Effect to Increase Hotel Direct Bookings
Increasing direct bookings is, of course, any hotelier's main objective. The OTA Billboard Effect for...
12-08-2022
What is the Best Hotel Check-In Software?
The best hotel check-in software enables hotels to deliver a fast and efficient registration process so guests can...
01-07-2022
How Does a Hotel Reservation System Work?
A hotel reservation system is an online booking engine that allows guests to book rooms directly on the hotel's website...
21-06-2022
Hotel Housekeeping Software: 5 Must-Have Features
Keeping a hotel running smoothly requires a lot of coordination; it's a tough job that could be much easier if you had...
26-05-2022
Vacation Rental Management Software: The Top 5 Benefits
Vacation rentals are becoming increasingly popular as they offer travelers a more authentic experience than traditional...
19-05-2022
Tech-Savvy Hotel Guest Experience Journey: 5 Stages
For hotel operators, it is important to understand the journey of a tech-savvy traveler. The guest experience can be...
05-05-2022
What Are the Best Hotel Booking Sites in 2022?
Whether you have a spare room in your home, want to fill an apartment, or you’re the owner of a new hotel —...
25-04-2022
Hotels in the US: How to Use Expedia Channel Manager
Using Expedia to help fill your hotel rooms can greatly increase occupancy and grow your business. But what is the best...
13-04-2022
Property Management System For Boutique Hotels: Top 5 Benefits
Distinct. Intimate. Elegant. You have put a lot of care and effort into creating a signature brand for your boutique...
05-04-2022
How to Get Eco-Certified on Google Hotel Ads
Your hotel is your brand and in a study done by the Havas group on meaningful brands, consumers are desperately...
29-03-2022
The Smart Guide to Hotel Accounting Software
To succeed at running your business – or even to know if you're succeeding – you need to analyze...
14-03-2022
Examples: What is Yield Management in the Hotel Industry?
Demand in the hospitality industry constantly fluctuates. So selling time-limited inventory like hotel rooms at...
21-02-2022
5 Hotel Booking Engine Mistakes and How to Fix Them
Are you not getting the performance you expected from your hotel booking engine? Direct booking...
01-02-2022
Quick Guide: How to Identify Your Hotel CompSet
You’re always competing for bookings with other accommodation providers in and around your area. For this reason,...
21-01-2022
6 Benefits and Advantages of Hotel Online Check-In
More and more hotel guests are skipping the front desk and heading straight to their rooms. Corporate travelers expect...
13-01-2022
5 Ways Hotel Management Software can Make Businesses More Successful
A hotel management software is a centralized computer system that makes it easier to manage a hotel business. Some of...
07-01-2022
Your Key To Success: Property Management System for Small Hotels
Small and independent hotels have different goals and challenges compared to big hotel chains. And that’s...
24-12-2021
Impactful Technology Trends in the Hospitality Industry in 2022
Some hospitality technology trends come and go and others cause a digital disruption and become widely adopted. In the...
15-12-2021
9 Unique Upselling Techniques for Hotels in 2022
Hotel managers who don't include upselling in their sales strategy leave money on the table. In 2021, RoomRaccoon...
15-11-2021
Hotel Booking Engine: A Guide to More Direct Bookings
A hotel booking engine is a powerful tool that captures direct bookings right on a hotel’s website. No...
07-11-2021
What is a Hotel Channel Manager? (Ultimate Guide 2022)
Nowadays, successful hotels promote their rooms and availability across multiple online travel agencies to stay ahead...
28-05-2019
RoomRaccoon makes life easier
Never before has it been so easy to receive bookings and assign them to rooms with a single click, add extras, send...
28-05-2019
5 Hospitality Trends for 2020
With the new year just around the corner, it’s a good idea to start preparing for 2020. The hospitality industry...
28-05-2019
What do you pay for your payments?
Some hoteliers prefer to get paid at check-in, others at check-out. Or perhaps have the OTA charge the booker and you...
28-05-2019
6 daily tasks you didn't know you could automate
There are many things you can automate, but sometimes it is difficult to decide which automation tips are worth...
28-05-2019
What strategy is right for your hotel?
Written by Adam Clarke Distribution can seem complex. Online Travel Agents, Bed Banks, Wholesalers, Global...
28-05-2019
Is Your Accommodation Ready for The Peak Season?
Written by Nathana Summer is around the corner, and everyone is looking for a new destination or making plans for their...
09-05-2019
RoomRaccoon in Two Minutes
Written by Nathana RoomRaccoon is an all-in-one solution for hotels, B&B's and apartments. Property Management...
29-04-2019
Hotel Booking Engine: What it can do for you?
Written by Nathana How do you get your reservations on your Hotel or B&B? Pen and paper? Or do you still use...
25-04-2019
Personalize The Guest Experience At Your B&B
Written by Nathana The experience of your guests at your hotel or B&B is strongly connected to the...
17-04-2019
How to Improve the Payment Process?
Written by Nathana In a business of any kind, it’s always important to measure your strengths and...
01-03-2019
Enhance occupancy rate by improving your online presence
Written by Nathana It is known by hoteliers around the world that cultivating your brand online can bring good results,...
25-01-2019
How to Save Costs and Increase Direct Bookings
Written by Nathana As a small accommodation provider, we understand the struggle and pressure to find better strategies...
30-04-2019
Email marketing tips for hotels and B&B's
Booking confirmation Once a booking is confirmed, the customer can start preparing his journey. It’s recommended...
28-06-2018
The playground of special hotel packages
Written by Genya It’s a way to allure potential guests to book a room in your hotel or B&B. Everyone...
28-06-2018
How to increase my room revenue?
Written by Genya The hotel industry seemed to have significantly increased as of 2010, but will this success...
28-06-2018
Hotel Channel Manager: Do I need one?
Written by Genya Ever heard of a hotel Channel Manager or wonder why you need one? Let's have a look at what...
27-06-2018
You're in charge!
Written by Fern As a property owner, you probably are known to different kind of OTA’s (online travel...
27-06-2018
Top 10 hotel trends for 2018
Written by Genya Every year, we kind of start the same. We set up goals both personally (eating healthy) and...
27-06-2018
Attracting guests to your B&B
Written by Fern B&B, hotel, holiday home. All of them are very different kind of accommodations with...
27-06-2018
Does a successful B&B depend on your managing skills?
Written by Fern Starting a B&B is something that people often do at their own homes. If you have a few...
28-05-2019
Contactless Stay Quality label
At RoomRaccoon, we keep a close eye on all developments surrounding the coronavirus and closely monitor what we can do...
28-05-2019
How to market your accommodation for V-Day
February 14, a.k.a Valentine’s Day: love is in the air. Somehow, people are getting a bit bored of giving each...
28-05-2019
How to Manage your Hotel's Online Reputation
As more and more travelers turn to reviews as part of researching and planning for their trip, a positive online...
28-05-2019
New Year's Resolutions
9 out of 10 people start their year with some "new year, new me" motivation. This not only happens on a personal level,...
28-05-2019
How many empty rooms did you have last week?
If you answer this question with (nearly) zero: wow, you are doing great! However, did your business also profit from...